MIT MediaLab "Reality, Virtually, Hackathon! "
Future Exhibition is A public AR poster that provides interaction with art piece and current exhibition information.
It’s going to become a new trend to interact with art pieces as well as promote museums.
How it works: While you are waiting for trains on the subway station, you can explore Augmented contents on the advertisement posters by scanning it through your phone. Just like the description of art pieces in Museums, there will be instructions right next to the poster to guide you on how to interact with it. After the delightful interaction you will be able to see the information of current exhibitions. Show the screenshot of your AR experience at your next visit to the museum, you will get an exclusive postcard from the current exhibition for free.
The initial idea for Future Exhibition is to explore a new way to promote artwork and current exhibition informations and encourage people go to Museums. Use the posters on the street serve as the target to trigert AR content and interaction will get majority closer to the Museum and artworks.
The marker designs are inspired by museum space, and for Future Exhibition project, is based on the physical space of MOMA
The technology used for Future Exhibition are mainly AR.js, vuforia and Unity 3D. Use a white, empty space represent the gallery space in future/virtual world, and it is easy to updates the models of new exhibition art pieces. The main reason for choosing AR.js as the platform is because it is a web based AR tool, everyone can access it through a web url. It does not require additional application or downloads.
Demo at MIT MediaLab exhibition: